Tuesday, February 7, 2017

[Demonstration] Customer Front-office application with Marketing capabilities

That video demonstrated the value of integrating Next Best Offer/Action in a customer front-office application, coming from Marketing service.
In addition to that, I have provided direct access to email, mobile notification.

And then, in order to assist and help the Sales Advisor, I have added cognitive capabilities via Natural Language Understanding... The Sales Advisor can discuss with Watson to find the right offers to propose to his customer.